Widebody aircraft
Y airfare =normal economy air fare
discounts : child(50%) , students, infant(90%), spouse, pensioner
added supersonic extra fare->Concorde
added extra fare for 1st class supplement(+33,3%extra)
Spåce tourism!!!!!!!!
travel agencies and at tour operator´s desks:
-business travel
-special interest travellers
-events, educational, hobbies, honeymoons, cultural guided tours
-"the women of ancient Rome" paying for the quality and the experience of the guide
-bird watchers
the correct price is the highest price the client is ready to pay
the bigger the "value" the bigger the profit margin
exclusivity as a term of contract
Thursday, February 8, 2007
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